How to Go with Your Feminine Flow as an Entrepreneur

Many people are under the assumption that women are weak, powerless, and don’t succeed in business due to that. But, nothing could be further from the truth. Women are truly amazing in their ability to persevere. Just watch any woman laboring during child birth and you’ll know that women know how to get through a difficult time in order to experience the prize at the end. You can use those natural abilities, you see, without you realising it you instinctively know how to go with your feminine flow as an entrepreneur. As an entrepreneurial woman well able to lead yourself… and others to success.







* Use Your Natural Multitasking Ability – You can do much more than chew gum, answer the phone and walk. Women are able to focus well on many things at once because nature has given them the ability due to what it takes to raise children. Even if you have no children, you have that ability inside and you can call on it when you need it. Need to focus on a report in the middle of an airport? You can do it… equal to or more efficiently than the average male… sorry fellas!

* Be More Empathetic Because It’s Natural – Sometimes women are taught that their ability to care about other people’s emotions makes them weak, but it’s not true. Due to this natural ability to feel emotions deeply without it wrecking your ability to get things done, you can surround yourself with the right people to push you through to success.

* Self-Sacrifice Makes You a Winner – Women have a natural ability to sacrifice themselves for the greater good. They do it all the time in their family, using “me time” to work on a business or a goal instead of playing basketball with their buddies.

* It’s Ok to Embrace Your Curiosity – Women are also very curious, and it’s that curious nature that can lead them to entrepreneurial success. Don’t push that natural need to know down because you think it’s too masculine. Let it go and learn as much as you can to push your business forward.

* You Can Charm Your Audience – As a woman you have the ability to turn on your charm, smile, and look people in the eye without seeming like a predator. This can give you the ability to make your audience fall in love with you and become very loyal followers. This is particularly true when using video marketing using a business platform such as myInspiredMedia…


* Continue Being Open to Change – Most women are used to change because they experience so many physical changes as they grow, and as they have children. As an entrepreneur, change is the name of the game. If one thing isn’t working, move to plan B or C to find what works. Change is good.

* Take Your Power – Remember that everyone has a mom or a mom figure in their life, which means that you can be that powerful figure almost from the get-go when you embrace your femininity and allow it to be a guiding force in your entrepreneurial journey.

* Keep Communicating – Women are natural communicators and listeners. Remember the saying that you were given two ears and one mouth for a reason. Listen to others, mirror back what they told you and you’ll do better than you think.

Women are powerful, smart, assertive, open and awesome.You know how to go with your feminine flow as an entrepreneur, don’t mask your femininity if you want to be successful in business. Instead, embrace your feminine flow as an entrepreneur because that will never lead you astray.





Trevor Tillotson.

PS you can reach out to myInspiredMedia video marketing through this link…


How to Choose the Right Online Classes for You

There are so many choices for online courses today that they can become overwhelming. There are ways to figure out which online classes are for you, though, if you sit down and ask yourself a few important questions you’ll instinctively know how to choose the right online classes for you.

* Is the Course Legitimate? – When you’ve discovered a course about something you’re interested in, ask yourself if this course is put out by someone who truly knows and understands what they are talking about. For example, if you’re looking for a course on how to self-publish your first book, did the creators themselves do what they’re suggesting successfully? Or, is the course put out by a well-known university or college? When you answer that question you can move on to the other questions.

* Do You Want Credit for Your Course? – If you want some sort of college credit for taking the course, you need to find out if the course qualifies. Some will say that they qualify for continuing education units, in which case they do. If they don’t say so, then they probably do not offer any sort of college credit. That doesn’t mean the course is useless, though. Sometimes learning is for another reason outside of getting credit down on paper, such as to further your career. Often with online business training it is done in house provided by experienced top selling entrepreneurs who use the same systems, training and education to get the often amazing results that they achieve.

* Do You Have Enough Time? – Look over the requirements of the course and determine if you actually have the time to properly devote to taking the course. There is more to any course than going through the motions. If you really do want to learn how to choose the right online classes for you, you need to focus 100 percent on the tasks at hand so that you can come out of the course with the knowledge you need to succeed.

* Is the Course within Your Budget? – You never… ever… want to go into debt to take a course unless you’re sure that you can afford to pay off the debt soon (usually within six months is a good rule of thumb) or you know for sure you will devote yourself to putting into practice what you learn so that you can earn the money back. If the course is outside of your budget, you can work on earning the money first to pay for the course outright. There is never just one chance today for any type of course, no matter what the sales page says. Also, the choice of online businesses nowadays  can spread across many niches.

* What Value Does the Course Offer You? – Outside of learning something that the course teaches you, what other types of value does the course offer? Will you be able to put into practice what you learn to earn money, lose weight, or get your life in order? What are the benefits of taking this course outside of the immediate knowledge you’ll get?

* Will You Really Use the Knowledge? – This is the time you need to be honest and get real about yourself and your intentions. Usually the past is a good indicator of how you’ll behave in the future. Have you taken other courses that you did nothing with, or worse, you paid for it and did not even complete it? If you paid for a course or book or lesson that you did not even finish, what makes this one different? Will you really use this course?

* Is Your Internet Connection Good Enough? – This is very important because if you live in a remote area and the course is completely online with video, you may not be able to use the course if your internet connection is slow. Some courses are delivered in text via email and you can probably do those, but if the course has a lot of technology associated with it, make sure that you can view it properly before paying for it.

Ask yourself How to Choose the Right Online Classes for You and answer honestly before investing money in any online class. That’s the only way to be sure that you aren’t wasting your time, money and effort. Any type of online course can be beneficial if you devote yourself to learning the lessons and then put them into practice. Take a look at what I am doing to build my own home businesses to see if they are of interest to you. they each have their own educational training and business systems included.                             Take a look….











Kind regards





Trevor Tillotson

When to Price High and When to Price Low

It’s important to take a lot of things into consideration as you price each product you create. In fact, even as you create your product plans you should know what you’re charging, so you know how much is okay to invest in the creation of the product.

Here are some questions to think about to help you decide on how to price your product.

* Who Is Your Customer? – The most important thing to bear in mind is exactly who your customer is. How much money do they have to purchase your product? If your product is an extra purchase for them, how much extra do they have to spend? If your product is a necessity, how much does this person usually spend on this needed item? That information will let you know about the quality you can create based on how much they’re going to be willing to pay.

* What Benefits Does Your Product Give Them? – This is another important consideration, because if the benefits are worth a lot to your customer, you can charge a lot. If it’s a tiny benefit then your price will be low. It all depends on what you’re creating, who for, and what it does.

* How Much Extra Value Does Your Product Provide? – On top of the normal and obvious value that your product provides, what are the intangible benefits of this product? For example, does joining your club for a particular fee give them access to your personal time? If so, that’s a high-cost item.

* How Much Are Your Competitors Charging? – While you shouldn’t price to compete with competitors solely, it’s a good indicator of what your audience might be willing to pay. If someone has been in business for a long time, selling something like yours for a long time at a particular price, you can choose to price around that value as long as you aren’t lowballing yourself.

* What Type of Choice Can You Give Your Customer? – If you can offer more than one version, you can actually offer a high and low choice at once. Often, giving your audience a choice can help you with pricing decisions by letting the consumer choose. Offer different versions so that you can give a high and low price.

* Will the Price Enable Potential Promotions? – Remember if you price too low, your only choice when running a sale or promotion is to offer the product for free. So, consider whether or not you’ll want to run a lower price promotion in the future. If so, price higher.

* Is This an Entry or Higher Level Product? – If you have other products than this one, try to figure out where it fits into your product funnel and price it accordingly. Lower level products should be priced lower than your higher level products.

* Is This Product Part of a Continuity Program? – Often continuity programs can be priced lower on a monthly basis than you would charge if it was all at once. This is an excellent way to give people two prices. Monthly or a one-time higher price that is good for life. This strategy is a great way to earn more today.

When you price your products, your first thought should always be about the consumer, and the benefits and the value your products provide to them. Your last thought should be about how much it cost you to make, or what your competition is charging. Although all these things do play into the decision to price high or low, they should not be your first consideration.

What Online Classes Can Help You Learn about Business

There isn’t any limit today to what you can learn online. You can simply do a quick YouTube search and you’ll find out how to do almost anything – from how to cook a roast, to how to put rubber bands on your new braces. Online courses can be as official as a college degree or as informal as learning something from someone on YouTube. It’s up to you and depends on what you want out of it. But, know this: the learning never ends. Here are some of the many things you can learn online about business.

* The Best ways of Marketing Your Business Today – With online courses you’re going to learn the most up-to-date information available for marketing a business today. The reason is that things are changing much faster than any publisher can keep up. The information you find about online marketing in a text book is going to be outdated before it’s even published.

* The Types of Accounting and Finance You Need to Know – As a business owner you need to know enough about bookkeeping, accounting and finance to stay out of trouble, and thankfully you can actually learn that online. There are many short courses to help you with what a small business owner needs to know. Even the IRS has free courses for business owners.

* How to Organize Your Business Online – If you need to know how to better organize your business using online apps, the internet is the place to look for courses. Many software companies offer free courses on how to best use their systems, such as Basecamp for keeping your business organized.

* All about Managing Your Business – You can learn about how to manage almost any type of business online. You can sign up for courses on how to be a graphic designer, how to manage a lawn mowing business, or how to become a virtual assistant. It’s all about what you want to know and learn.

* Ways to Change Your Money Mindset – You can even get more serious about business by finding a coach who will help you work on your money mindset. They often offer courses on how to think differently about money. If you’re having trouble being successful even though you have a good idea, consider this path.

* How to Build Your Confidence – If you have poor confidence and want to get more, you can learn about that from someone who is an expert in the area. This can help you take your business to the next level.

* Tools Available for You to Use – One thing you may need to know that is best learned online is about the various tools available to use online to help you run your business. For example, you might not know about project management systems, email marketing systems and more.

* Types of Businesses You Can Run – If you don’t even have a business yet, you can learn about the different types of business that you can start. You can learn about anything from online business to bricks-and-mortar businesses, from people who have done it before you.

The trick to learning online is to set aside some time each day for learning, and some time for implementation.

What Obstacles Face Women Entrepreneurs and How to Overcome Them

As a female entrepreneur you may feel as if you’re facing an uphill battle. Some women, depending upon where they grow up, who their family is, and what type of community support they have, feel as if they’re all alone. But there are things you can do to overcome all the challenges you might face. It all starts with you.

* Improve Your Self-Confidence – Just because you are female doesn’t mean you have some sort of genetic anomaly preventing you from being successful in business. In fact, you can use all your femininity to improve your business. If you develop your self-confidence, you can succeed in anything you set your mind to. Success starts inside. Take a course, learn all you can, push your boundaries and your confidence will bloom.

* Finding Financing – It can be harder for women to get financing and funding for their business ventures; not because they’re not worthy, but just because they don’t have the connections that men often have in the business world. This is not always true, and if it is it doesn’t have to stay that way. You can learn to make better connections so that you can find funding for your ideas. Get involved with your business community and you’ll soon make the right connections. Never give up.

* Family Blocks – Often times the biggest obstacle in the way of a female entrepreneur is her family. Spouses, children, parents can all interfere by putting blocks in your way. Even Debbi Fields of the cookie empire had that problem where her spouse and her parents pooh-poohed the idea of her selling her now famous cookies. She didn’t listen, and look what happened:

Link –

* Cultural Expectations – There is no question that the culture you grow up in can make a huge difference in whether or not you feel as if you’re set up for success. While a lot of these forces are changing in first world countries like the USA and Canada, there are still expectations that once a woman becomes a mom, her first job is her family. You can overcome this too by not accepting that status quo. Fathers are important too and should take an equal interest in their children. If you let them, and expect them to, they will.

* Stresses Surrounding Your Choice – Often times, women are more affected by stress surrounding their choice to become an entrepreneur. This is mostly because women are often not as good at compartmentalizing their day as men are. If you set up care for your kids, and outsource household chores, you will be able to focus better and cut down on stress. Remember, it’s also okay to take your kids to the doctor, or go to the school play. You don’t have to choose.

* Choosing a Niche – There are so many things you can do as a woman entrepreneur that you might get stuck at square one trying to choose what to do. The thing is, you might be tempted to choose a stereotypical niche or you might choose to purposely avoid those niches. The way you should pick, though, is to throw out those ideas and choose what you’re good at and what you love that has a market. Do your research and choose based on facts and figures along with your heart, not expectations or preconceived ideas.

* Making Connections – It is true that when you attend business meetings currently, you’re going to find mostly men at them. This is not because women aren’t good at business, but women still have to fight their way out of their home responsibilities more than men. But go anyway and make connections. You can also start a woman entrepreneur club of your own or find one locally to attend.

* Failing to Plan for Success – A lot of women who want to start their own business, especially moms who are currently stay-at-home moms, don’t realize that they can be successful and so they don’t plan for it. They see their business as a hobby when it is just inches away from being a real success that can support their family better than any job. You can overcome this by not making that mistake. Start planning now for your success and take yourself seriously.

Women honestly don’t have many more challenges than men in the business world today, other than by perception. But, perception is reality as Dr. Phil says. You have to work toward fighting that perception that businesses are for men and not women with your family, society and yourself. You are just as capable as anyone else and you have plenty of role models and examples to prove it.

What Makes a Strong Password?

Yes, it’s me again still ranting on about password security.

Passwords are a necessary evil today, with the advent of hackers and thieves who would want to use your information to steal money or even your identity. Identify theft is on the rise and is a constant problem that everyone has to work hard to combat.


So, what makes a strong password?


* Uses Letters, Numbers and Symbols – A combination of letters, numbers and symbols is an important way to make a password strong and hard to break by a would-be hacker. If a system doesn’t allow you to do this, write to them and request them to upgrade their system.

* Is Long – Many people use short passwords because they’re easier to remember. However, if a password is easy for you to remember, it’s also easy for a hacker to steal. Use passwords as long as they allow, even if it’s 20 figures and characters.

* Is Changed Often – No matter how hard your passwords are, you should consider changing them often, at least every three to four months. The more you change your passwords, the less likely a hacker is to figure them out. Remember, they use software that runs through combinations allowed on your system, and over time they may crack it.

* Does Not Hold Meaning to the User – Do not use names, locations, dates, or anything that means something to you as a user. The password should be truly random in nature and never used for anything else other than that one account.

* Is Kept Secure – When you create a password, if you save it openly someone will take it. Sticky notes, notebooks not locked away, and unsecure storage systems will not keep your password safe. This is not what makes a strong password!

* Is Not Shared Widely – Don’t give your passwords to other people. You may want to put something in your will for your business partner or your partner and children about where they can find the passwords, but don’t share them openly. If someone needs your password, create a temporary one for them to use when they are using it then cancel it.

* Can Be Located When Needed – If you die or are injured or you cannot recall the password, you must be able to locate it. Usually locked away is a good place for them. A locked safe or file cabinet with updated passwords works great for password security.

* Is Used on a Secure System – You’ll need to ensure that you only start accounts with trusted businesses to start with. Then you’ll avoid problems that are often had by people who use bad systems. Gaming systems come to mind.

In fact, this is the only factor when considering what makes a strong password. It is that a password is only as strong as the user and the system it’s used on. Don’t start accounts with businesses that are not trustworthy, change your passwords often, and make them hard. Do your part to combat hackers and identity thefts.

This is so important that… I’ll repeat myself…

“… this is the only factor when considering what makes a strong password. It is that a password is only as strong as the user and the system it’s used on”.

Keep secure





Trevor Tillotson