Quick Affiliate Marketing Research Tips

Before you represent any product or service it’s important to do some research. You want to make sure that the products you promote are wanted by your niche, are high quality, and are made by responsible business owners that stand by their promises. In order to do that, you have to conduct research to cover all your bases. But, it’s not that difficult to do research today. Starting here will ensure you make good choices.

affiliatemarketing2

* Look at Your Competition – One of the best tips for looking at a new niche is to look at the competition. The truly fastest way to ensure that you have a good idea is to find competition. In fact, if you cannot find your competition, then you may not have a money-making idea. Knowing that someone is out there earning money in that niche means it’s a good choice to enter into. Competition is a good thing, not a deterrent. You can literally let your competition show you the way if you pay attention.

* Go to the Library – There are some amazing ideas at the library. Find the most checked-out non-fiction books and you may have a new niche right there under your fingertips. If people are very interested in a topic at the library, then it’s likely they’d be interested in the same information online in digital form.

* Check Out the Bookstore – The same thing can be said for the bookstore. Go to the bookstore and look at the best-selling non-fiction books available. What niches are they in? What audience do they serve? Can you find a way to offer something within that market that will make people take notice?

* Use Google Trends – One of the best ways to find out what’s trending is to check Google Trends. You can see what’s trending in various parts of the world, what’s trending overall, and so much more. Just type your term into the top search bar and find out what comes up.

Link to Google Trends: https://www.google.com/trends/

* Research the Product – When you want to sell any product to anyone, you need to research it. You can find others who are selling the same product; you can find complaints, compliments and more about the product that will help you choose to market it or not to market it, as well as how to market it. If you want to learn the business of Affiliate Marketing and use a systematic approach to building a home business in this neche… take a look at….

* Research the People – Your audience, your competition, the product creators… it’s best to research them all. You can use Google Search, Trends, Alerts and more to find out the information you want about the people. Knowing all that you can know about these people will make it so much easier for you to market the products or services.

* Research Keywords with Google – If you have an AdWords account you can use it to research various keywords that you might use to promote the products you choose. Remember to also check out keywords for the problem that you’re solving, not just product keywords.

* Use the Products You Promote – One of the very best ways to research anything is by using it first-hand. While every product that someone makes might not be for you, it’s important to try them out for your audience. They trust you to promote only the best. Make one mistake and you will not be able to regain their trust. Consider it a cost of doing business.

Conducting research for anything you do when you start a business is important. You want to know in advance that you have potential to make a living so that you don’t waste your time. By using an Affiliate Marketing System such as Affilorama you can actually know in advance if a product is a good one, if it will sell to your niche, and that you’ll be proud promoting it.

T EN

 

 

 

Trevor Tillotson

P.S Contact me on Skype: trevor.tillotson using Title: “Team”

Is PPC a Good Affiliate Marketing Strategy?

The hands-down best method for affiliate marketing is to build your own website and a community, provide amazing and consistent content and then recommend goods and services to your audience. But, sometimes you just don’t want to do it that way and so you may consider PPC.

Pay-per-click marketing means that you pay each time someone clicks on your advertisement for the product, whether they buy or not. You only get paid when you sell the product, so this can be costly, but there are ways to make it work. Here are some things to consider.

* Pay Per Click Means Lots of Testing – As in most areas of marketing, it’s all about the testing. You’ll have to try things in order to find out what works for a particular product or service. Run more than one PPC campaign using slightly different advertisements to find out what works best.

* Pay Per Click Works Best with Higher Priced Items – You don’t really want to try PPC with items you’ll only make a few bucks off. Use it for the items where you will earn hundreds in commission, because it will cost more to get the right buyers to click through.

* Understand Keywords before You Start – It’s imperative that you not only understand the keywords your audience favors but also that you understand the advertising rules and protocols of the product you’re promoting. Some require affiliates not to use certain keywords due to a possible conflict with their own “in-house” ad runs.

* Know Your Audience – Does your audience typically click on ads? If not, what’s the point in trying a PPC campaign? If your audience will click through, what do you need to put in the ad to make them curious enough to do it?

* Use Yahoo! and Bing – The clicks are cheaper than the larger sites though the audience is smaller, and of course your audience is likely there. It’s a good place to start & to learn to master PPC before you move over to AdWords and Google.

RRERd-554x260

* Try Facebook – You can run PPC campaigns on Facebook too. The click costs aren’t that high and can work well if you’re marketing an expensive product that makes the cost worth it. Plus, if you can’t find your audience on Facebook you probably don’t have an audience. Player beware with Facebook Advertising – make sure you stick to their strict rules or you could be banned from advertising by the FB Police!

And here is the most important PPC campaign success tip of all:

* Use PPC to Build Your List – Instead of using the PPC campaign to sell an item directly, use it to build up your email list. Give them something free to download, that solves at least one problem and gets them on your list. Then start promoting the expensive product you wanted to sell them. Building your list over selling directly is a tried-and-true way that affiliate marketers have used PPC for, for over a decade now.

To sum up, with any PPC strategy remember to

  • only use it for high priced products, or
  • build your email list in which to market your products and/or services. Then use a system like GVO Host Then Profits to build your website and send messages to your list.

PPC can work very well even today if you are willing to

  • practice,
  • learn about keywords, and
  • develop a little advertising budget.

Happy “Clicking”

T EN

 

 

 

Trevor Tillotson

P.S. Contact me on Skype: trevor.tillotson

P.P.S. Click on the GVO Banner to learn more about email marketing…

gvo-728x90_en

Broad or Narrow Niche: Which Is Best for Affiliate Marketing Products?

Hi Everyone

New to Affiliate Marketing?

Understanding your Niche is key to ensuring your online business building success.

The basic affiliate formula is to find out what people need, locate it, test it out, and then recommend it to them. When you think of that, you realize immediately that a narrow niche over a broad niche is going to be better. It’s going to be better for a variety of reasons which are listed below.

* You Need to Get to Know Your Audience – If you have too broad of an audience, it will be very difficult to get to know your audience and develop a tribe of people who follow you. Some people may be scared of niching it down too much, but the truth is, the more you can niche (or narrow) it down the more success you’ll experience.

* It’s Easier to Sell Someone Something They Already Want and Need – When you truly know your audience (which is simpler to do when you know who they are and where they hang out), you can offer the exact items they need exactly when they need it. It’s like reading minds, and your audience will appreciate it and buy more.

makemoneyonline2

 

* Targeting a Narrow Audience Is Simpler – When you have a narrow audience to target, you’ll find it easier to locate products and services for them. Plus, you’ll find communicating with them a lot easier. In fact, you’ll be able to build a community of this narrow audience that is begging for what you are offering.

 

Affilorama is a “done for you” Affiliate Marketing System and Education Platform which can assist you to narrow down your Niche Audience and build a successful home/online business. Click Here… or… On the image above to learn more.

* Be As Descriptive As Possible – It’s easier to create descriptions that speak to your audience if you know exactly who they are. And it’s hard to know who they are if you’re branching out too far and just trying to promote anything to anyone.

* Promote Only Products and Services You’ve Tried – This is a hard one for some affiliates to wrap their brain around, but it’s really important. If you’ve not at least tried one product from the creator, how can you possibly recommend it to anyone? Testing products, and knowing the audience they are meant for, will help you determine if it’s even something you want to promote.

* Be Where Your Customers Hang Out – If you know exactly who your audience is, you’ll know where they hang out. You’ll be able to locate Facebook groups, forums and more that are places you can promote your offerings.

* User Experience Is Most Important – When you focus on the user rather than your bank account, you will find that all of your marketing is so much better. Not only will you choose higher quality merchandise or services to promote, you’ll also be able to create higher quality information to go with it.

GVO1

* Email Marketing Is Imperative – One of the most important things about affiliate marketing is email marketing. If you want to move people from social media or your website to your email list, you need to be able to attract your specific audience and then please them with the content you deliver on a regular basis. You can’t do that very well if your audience is too broad.

GVO provide an autoresponder/email marketing system at an amazingly low cost to anyone starting a home business. Clicking here … or the image above will tell you more.

In any of my online business ventures, I have learned that having a narrow (0r drilled/narrowed down) niche is always better for quality and value for money product creation, marketing and sales. You can’t beat knowing who you’re dealing with and what they want and need for helping you choose the right products to promote to them.

All the Best

T EN

 

 

 

P.S. Don’t forget… you can contact me on Skype (trevor.tillotson) using the heading “Team Member” if you need any assistance

Affiliate Marketing on Social Media

Hi Team

As promised earlier this week, here’e the first instalment touching on the different “online marketing/home business strategies.

Firstly I thought  we should take a look at…

…Affiliate Marketing (building a business to sell someone else’s product or system)

affiliatemarketing6As an Affiliate Marketer you really can improve your affiliate marketing business by using social media. Some people say you don’t even need your own website to become an affiliate marketer and in many ways, with the advent of social media this is true. Try using social media marketing in these ways to improve and boost your affiliate marketing business.

* Promote Quality Products and Services – It’s imperative that you keep the trust of the people you promote to. The only way to ensure that a product is amazing is to try it. At the very least try at least one product from each creator before you promote all their stuff. You want them to have top-notch customer care and a great product. After all, you’re telling your audience and your people to go buy it from that person.

* Create a Redirect – When you have an affiliate link it’s usually very ugly, and if the owner of the product changes their mind about the network they want to use you’ll have a hard time finding all the times you used the link. But, if you create a redirect you only have to change that link in one place if it should change. Find instructions on how to create a redirect on this site: https://yoast.com/cloak-affiliate-links/

onlinemarketing5

* Provide Quality Content – Don’t just post content for the sake of publishing. Instead, focus on quality content that has the interest of your audience. You don’t have to make everything be about the product you’re promoting, but it should all be related. It’s tempting to post videos of cats but unless you’re selling pet-oriented stuff, don’t do it. Keep it the most relevant that you can.

* Grow Your Email List – On every social media page there should be a way to get people to sign up for your email lists. If you get people on your email list from social media, then you can market your affiliate products directly to them, knowing they’ve already been interested.

* Set Up Your Own Facebook Page – With more than a billion people using Facebook worldwide, it offers a lot of potential for affiliate marketing. The best place is to start your own Facebook page for the offer you’re trying to promote. You can then post pictures of the product, testimonials, and more right through the page.

* Be Relevant on Twitter – Twitter is a great place to promote affiliate products but the stream moves so fast, and everything is so quick that you have to be extra creative to make it work. Personalize your messages, and recommend only products you know for sure are amazing and that are relevant for your audience. Use a link shortening service but ensure that they allow affiliate links.

* Pinterest Encourages Commerce – Unlike a lot of social media sites, Pinterest likes it when people conduct business on their site, so they make it relatively simple to do it with Pinterest gift pages. Just include your affiliate link within any image you share. Create a separate board for your affiliate products using your website URL, and then use the item URL for each of the pins you add to the board.

If you know that the products you’ve chosen to promote are valuable for your audience, there is no shame in promoting them the same way people promote their own products. Just follow the rules for each social media network as well as the product affiliate rules as you move forward.

Cheers

T EN

 

 

 

Trevor Tillotson

P.S. Take a look at one of my affiliate businesses here …

SaleHoo

 

 

 

P.P.S. SaleHOO is a business system promoting “Drop Shipping” …

…the ultimate way to sell someone else’s products

IPA … Or … NIPA … That Is The Question!!!

An Affiliate Marketer’s Time = Money … Unfortunately !!!

Speaking for myself … as an Affiliate Marketer I want to get my products exposed to as broader audience as I can in order to maximise the potential of … earning an income … online.

The issues/challenges facing todays Online Marketers are increasing by the day. The issues are centered around … time … and inevitably … money. Most of an affiliate marketer’s time is … or should I say… should be … spent on Income Producing Activities (IPA’s).

things-to-do-list-300x198

IPA’s & The “IPA Mode”

What are IPA’s then? Well, simplified, they are daily activities or processes which result in the productive use … of time … to create income … such as … (but not exclusively limited to):

  • Creating Paid Advertising Campaigns
  • Developing Social Media Ads
  • Developing Video’s for specific Marketing Campaigns or for YouTube publication
  • Writing your Blog
  • List Building Activities

Much of the Affiliate Marketer’s time associated with IPA’s … for the promotion of specific products … is linked to things like:

  • Squeeze/Landing Page development
  • Solo Ad generation
  • Classified & Ezine Ad development
  • Email/List Broadcasts/Ad generation

All of which require a certain degree of “creativity” and a savvy understanding of the “Target Audience”.

If there are IPA’s … then one would expect there to be the “flip side” of the equation … None Income Producing Activities … or NIPA’s … and your expectations would be well founded.

In fact the NIPA’s probably outnumber the IPA’s and their … almost magnetic forcees … are therefore the biggest … potential … downfall for the Affiliate/Online Marketer.

Why do I say this? Well it is because NIPA’s offer the Affiliate Marketer a form of … escapism … a … distraction even … from the often intense concentration needed when in “IPA mode”.

I know this … because … in days past … I have fallen victim to its clutches myself.

Losing_Money

The “NIPA Mode”

Does the “NIPA Mode” exist … course it does but … because it is … sort of insidious in onset … it is easy to fall victim to it’s … costly time wasting potential.

What are examples of Non Income Producing Activities then?

  • Reading emails
  • Searching unrelated (to your niche marketing) web sites
  • Browsing Facebook & other Social media Sites
  • Reading unrelated articles and/or blogs
  • Watching unrelated YouTube content … like this … go on watch it … you deserve a 5 minute break 😉

By far the best way to avoid falling victim to the NIPA Mode is to develop self discipline and to “timetable” your day in a structured way dependent upon the number of hours you are spending each day on your Online Business.

 

Structuring Your Working Day

Is it difficult to timetable your working day? … well that all depends upon what type of person you are.

If you are easily distracted  … then  … Yes!!! it will be difficult to get into a strict timetable … writing down your timetable in a desk diary will be the best solution to help keep you focused on the task of … self controlled timetabling. Set the clock on your PC to remind you that … Hey it’s break time!!! … and stick to it no matter where you are at … in a task.  You’ll find that if you give yourself regular … “Time-out Treats” … you’ll get more productive and less distracted … and you’ll still get through all of your emails and all that other … NIPA stuff!!!

Let’s say that you are working at your Online Business for 4 hours each day … it is likely that you will need to consider 3-4 breaks from working on IPA’s during that time.

Working 50 minutes … each hour … without distraction is a good length of time … to get the job done without burning out … allowing yourself 10 minutes each hour to break from the concentration of working on IPA’s … time to take a breather outside … take a coffee break … play with the dog … check your email or Facebook page … chat with your partner or … remember to check out this blog … oh and … play with the kids.

Check out my offers and get into some serious IPA !!!

Trevor Tillotson

Online Business Facilitator

FREE Website Development & FREE Online Marketing Education from PlugInProfitSite …..

“The whole purpose of education is to turn mirrors into windows.”

 ~Sydney J. Harris

Visionary words indeed, yet words which accurately describe the philosophy behind the education program behind ….. PlugInProfitSite (PIPS).

To Sell Or Not To Sell …… That Is The Question … Isn’t It ???

The next most important thing, after consistent marketing activity (i.e. daily blog creation; video marketing) and the all important lead/list development, for success of your online business is……………………………….product selection.

“In other words, what you are going to offer to your leads”.

The person who contacts you, as a result of clicking on the “give me info button” of your lead capture page, is likely to be someone looking for the same things in life as yourself. It is not in your best interest therefore to attempt to …..SELL them ……… ANYTHING ……… all you should be doing is to assist them into succeeding in their online business development and financial success by FREELY offering them the benefit of your own online business building experience.

This can be achieved through offering FREE online business building advice and wherever possible, FREE educational material which reflects and supports the advice you hand out.

To illustrate the point ….. here’s a FREE copy of the eBook ……. DOTCOMOLOGY ……. for you to download ….. no obligations ….. just pure online marketing education ….. for FREE ……… just by CLICKING HERE NOW !!!

dotcomologybook2

Dotcomology is just one of the FREE value added components of PIPS … which is one such education/online marketing system I use ……………

PIPS also includes a number of … optional … proven money making online/internet business opportunities which, if considered seriously can provide the desired income for the work from home entrepreneur”.

CLICK HERE to learn how FREE this PIPS offer really is!!!

Anyone serious about building a profitable online marketing business will, as I and many thousands of other successful online marketers have done, recognise the value of this program without being dealt …… “the sales pitch” ………………… because it is not only unnecessary but it is outside the philosophy of the leading online marketer who developed and offers the program to us ….. because he has made many millions of $$$$’s using the very same system and he believes it’s time to … “give back” … to ME & to YOU ………………  if you want it that is????

PlugInProfitSite was developed for that reason alone … this leading online marketing genius can afford to give away his knowledge of online/affiliate marketing … completely FREE as the PlugInProfitSite Online Marketing Education Program …

CLICK HERE … to get your own access to this PIPS offer for FREE

Remember … “Nothing to lose … but Everything to gain!!!”